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Azman, M A, Hon, C K H, Skitmore, M, Lee, B L and Xia, B (2019) A Meta-frontier method of decomposing long-term construction productivity components and technological gaps at the firm level: evidence from Malaysia. Construction Management and Economics, 37(02), 72–88.

Belabed, Y, Kerboua, B and Tarfaoui, M (2019) New design for reducing interfacial stresses of reinforced structures with FRP plates. International Journal of Building Pathology and Adaptation, 37(02), 196–207.

Essah, E A, Sanders, C H, Baker, P and Kalagasidis, A S (2009) Condensation and moisture transport in cold roofs: effects of roof underlay. Building Research & Information, 37(02), 117–28.

Gluch, P and Räisänen, C (2009) Interactional perspective on environmental communication in construction projects. Building Research & Information, 37(02), 164–75.

Hamzeh, F R, Faek, F and AlHussein, H (2019) Understanding improvisation in construction through antecedents, behaviours and consequences. Construction Management and Economics, 37(02), 61–71.

Hanna, A S, Iskandar, K A and Lotfallah, W (2019) Benchmarking project performance: a guideline for assessing vulnerability of mechanical and electrical projects to productivity loss . Construction Management and Economics, 37(02), 101–11.

Hilal, M, Maqsood, T and Abdekhodaee, A (2019) A scientometric analysis of BIM studies in facilities management. International Journal of Building Pathology and Adaptation, 37(02), 122–39.

Kaminsky, J (2019) The global influence of national cultural values on construction permitting. Construction Management and Economics, 37(02), 89–100.

Kenley, R (2019) CME Forum: a response to “Construction flow index: a metric of production flow quality in construction”. Construction Management and Economics, 37(02), 112–9.

Lukito, J A, Susilawati, C and Goonetilleke, A (2019) Climate change adaptation in the management of public buildings: an Indonesian context. International Journal of Building Pathology and Adaptation, 37(02), 140–62.

Mahmoud, A S, Sanni-Anibire, M O, Hassanain, M A and Ahmed, W (2019) Key performance indicators for the evaluation of academic and research laboratory facilities. International Journal of Building Pathology and Adaptation, 37(02), 208–30.

Newsham, G, Brand, J, Donnelly, C, Veitch, J, Aries, M and Charles, K (2009) Linking indoor environment conditions to job satisfaction: a field study. Building Research & Information, 37(02), 129–47.

Olbina, S and Beliveau, Y (2009) Developing a transparent shading device as a daylighting system. Building Research & Information, 37(02), 148–63.

Watts, G, Fernie, S and Dainty, A (2019) Paradox and legitimacy in construction: how CSR reports restrict CSR practice. International Journal of Building Pathology and Adaptation, 37(02), 231–46.

  • Type: Journal Article
  • Keywords: CSR reporting; Paradox; Social value; CSR practice; Strategic ambiguity;
  • ISBN/ISSN: 2398-4708
  • URL: https://doi.org/10.1108/IJBPA-05-2018-0037
  • Abstract:
    Corporate social responsibility (CSR) is a prominent topic of debate, and yet remains subject to multiple interpretations. Despite this ambiguity, organisations need to communicate their CSR activity effectively in order to meet varied stakeholder demands, increase financial performance and in order to achieve legitimacy in the eyes of clients and various stakeholders. The purpose of this paper is to explore how CSR is communicated, and the impact such communication methods have on CSR practice. More specifically, it examines the disconnect between the rhetoric espoused in CSR reports and the actualities of the ways in which CSR is practiced. Design/methodology/approach A qualitative content analysis of 100 CSR reports published by nine construction contractors informed the design of qualitative interviews. In total, 17 interviews were then conducted with contractors and public body clients. Findings Strategic ambiguity explains how contractors circumvent the problem of attending to conflicting stakeholder CSR needs. However, this results in a paradox where CSR is simultaneously sustained as a corporate metric and driver, whilst being simultaneously undermined in being seen as a rhetorical device. By examining this phenomenon through the lens of legitimacy, the study reveals how both the paradox and subsequent actions of clients that this provokes, act to restrict the development of CSR practice. Originality/value This is the first study to use the lens of legitimacy theory to analyse the relationship between CSR reporting and CSR practice in the construction industry. In revealing the CSR paradox and its ramifications the research provides a novel explanation of the lack of common understandings and manifestations of CSR within the construction sector.

Zalejska Jonsson, A and Hungria Gunnelin, R (2019) Defects in newly constructed residential buildings: owners’ perspective. International Journal of Building Pathology and Adaptation, 37(02), 163–85.

Zolkafli, U K, Zakaria, N, Mohammad Mazlan, A and Ali, A S (2019) Maintenance work for heritage buildings in Malaysia: owners’ perspectives. International Journal of Building Pathology and Adaptation, 37(02), 186–95.