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Al-Balushi, R A, Fortune, C and Kaka, A (2005) The implementation of corporate strategies through the use of an enterprise project management model (EPMM): the case of telecommunication operator. In: Khosrowshahi, F (Ed.), Proceedings 21st Annual ARCOM Conference, 7-9 September 2005, London, UK. Association of Researchers in Construction Management, Vol. 2, 635–44.

  • Type: Conference Proceedings
  • Keywords: strategic planning; project management process models; enterprise project management; maturity models
  • ISBN/ISSN: 0 902896 93 8
  • URL: http://www.arcom.ac.uk/-docs/proceedings/ar2005-0635-0644_Al-Balushi_Fortune_and_Kaka.pdf
  • Abstract:
    Strategic planning can be defined as the process of creating value for stakeholders by thinking through and articulating how an organization's goals and objectives will be achieved. This process demands organizations to effectively link strategic objectives with functional objectives down at operation levels. Much of the strategic planning literature tends to focus only on the elements that are concerned with the formulation of strategy at the corporate level; but the means of how to translate them into operational plans is not covered, Morris et al (2004). The usage of project management principles is changing from being concerned with individual competencies related to the implementation of individual projects towards organisational competencies related to the implementation of a portfolio of projects executed in order to achieve corporate strategies. For example, the recent development of the Organisation Project Management Maturity Model (OPM3) introduced by the Project Management Institute (PMI) is a move towards the utilisation of project management concepts and processes as tools to achieve organisational strategies. Projects are required to translate corporate strategies into workable solutions through effective implementation of project lifecycle processes with clear control between the phases through stage-gate management. This paper is based on a postgraduate research study that aims at developing an Enterprise Project Management Model (EPMM) to be used as a tool to implement organizational strategies. The context for this action-research study is a large international telecommunication operator. The paper will evaluate available literature related to the concepts associated with strategic planning processes, and enterprise project management processes. Also, qualitative data were collected from the field and analysed. The results demonstrate the need for the EPMM to enhance the strategic focus in the organization chosen for the research.